Influencer Performance Marketing: Measuring ROI Beyond Vanity Metrics

Tired of measuring likes and views? Learn how to track the real ROI of influencer marketing campaigns using performance-based strategies and smarter metrics.

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HOW DOES INFLUENCER MARKETING WORK FOR SMALL BUSINESSES?

Having an unclear campaign aim is the most detrimental mistake you can make when it comes to influencer marketing.

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CAN MEME MAKE A MANDATE? HOW MEME MARKETING IS SHAPING INDIAN POLITICS?

Memes have grown from simple internet jokes to powerful instruments that shape political conversations.

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IS DIGITAL MARKETING THE FUTURE OF AUTO INDUSTRY?

Digital marketing gives automotive businesses the tools to succeed in today's tough market. When companies use online platforms well, they can boost their brand image, reach customers, and sell more cars.

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WHOLESALE PRICES ON THE RISE : WHAT'S COOKING?

India's wholesale inflation rate jumped to 3.36% in June up from 2.61% in May, as shown by data the Commerce Ministry put out on Monday.

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ARE BANKS STRIKING GOLD WITH ADVERTISING TO THE ELDERLY?

This is the golden age of bank advertising, and the rewards will flow to those who can successfully connect with the silver generation.

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