HOW IS INFLUENCER MARKETING EFFECTIVE FOR THE BFSI INDUSTRY?
26 January 2023
A few influencers have become major players in the dynamic world of social media, drawing in large followers with their distinct styles of relationships, fashion, travel, and lifestyle material. In addition to inspiring and amusing their fans, these dynamic duos act as role models for modern couples, demonstrating the value of friendship, love, and shared adventures. Enjoy a journey through inspiration as you learn about the top 10 Indian couple influencers who are changing the social media game and establishing new benchmarks for relationship success.
1. SAVI AND VID
Meet Savi and Vid, also known as Bruised Passports, a travel duo that has been traveling the globe together for almost ten years. This well-known pair is real evidence that travel is a soul-nourishing experience rather than merely a means of transportation. There's never a shortage of knowledge when you scroll through their feed. Their content is a treasure trove for budding photographers, offering advice on anything from how to get started on your own travels to how to take stunning night sky photos. However, their site really captures our hearts; it's a virtual retreat that we wouldn't give for anything in terms of organizing the ideal trip schedule.
2. ABHI AND NIYU
Here are Abhi and Niyu, a remarkable duo who are passionate about promoting love, joy, and general well-being in their neighborhood. The energized pair ensures that everyone is informed about the latest developments in the constantly changing globe by keeping a close eye on the newest trends and sharing them with their devoted following. Abhi and Niyu have established themselves as the go-to news duo, captivating consumers with an alluring blend of inventive and undoubtedly entertaining material.
3. AAYUSH AND AASHNA
The charm, expertise, and genuineness of Ayush and Aashna, both renowned in the influencer industry, captivate their audience. Ayush and Aashna, who have been together for a while and have large followings on their individual accounts, are actors and content creators, respectively, and models. Their discussion of a wide range of issues, including relationships, life, fashion, beauty, and much more, makes them a good fit for marketers looking to connect with millennials and Generation Z. Popular on their account, this duo is well-known for their adorable and humorous videos. The affection that Ayush and Aashna have for one another and the content that they produce remain authentic and relevant to their audience.
4. DIKSHA AND VISHNU
Fans of Diksha and Vishnu are given a delightful feast of tender moments on their separate Instagram and YouTube profiles as they impatiently anticipate their united appearances. Everyone is in awe of the couple's charming relationship. Both are well-known for their quick wit and colorful personalities. They share unguarded personal stories, contagious giggles, and sharp observations on a wide range of topics, including modern societal concerns, travel, and lifestyle. Their sincere exchanges persuade one that there is a community that genuinely understands and cares for its adherents. In addition to their digitally produced perfection, Diksha and Vishnu's authenticity sets them apart and gives them even more clout on social media these days.
5. MRUNAL AND ANIRUDH
Mrunal and Anirudh's love tale unfolds over the enchanting landscapes of TikTok and Instagram in a whirlwind digital romance! Heartfelt video conversations strengthened their friendship even though they were physically apart. Together, they had incredible adventures like owning a gorgeous home and exploring the world of high-end automobiles, making them the ideal IT pair that their online audience admired. The audience is very excited for the two's wedding!
6. GAURAV AND RITU
Introducing Ritu Rathee and Gaurav Taneja, the powerful combination behind Flying Beast, the powerhouses of YouTube! Their YouTube channel is a wealth of fun, even if they don't have an influencer couple Instagram account. Ritu and Gaurav, who were on the Indian reality program "Smart Jodi" before, have a taste for comedy and decorum, and their gorgeous 3-year-old daughter Rasbhari adds even more charm to their work. Together, they redefine the ideal relationship on social media, and each of them has an enormous fan following! This duo, who chooses to be a prominent influencer and is a pilot by trade, enthralls their audience with cute relationship challenges, corporate partnerships, family moments, and much more. Join Ritu and Gaurav on their Flying Beast journeys as they take you on an entertaining ride!
7. KOMAL AND SIDDHARTH
In the Indian fashion business, Siddharth Batra and Komal Pandey are well-known celebrities who are admired for their own styles and strong personalities. Siddharth's classy elegance and Komal's daring style choices combine to enthrall a large following and spark trends on social media. In addition to their stylish impact, they aggressively promote inclusion and body acceptance, forging deep bonds with their audience through relevant material and true-to-life narratives. Komal and Siddharth are excellent illustrations of how couple influencers are evolving in the contemporary digital age via relatable narratives and interesting material.
8. PRAJAKTA AND VRISHANK
Longtime lover MostlySane, also known as Prajakta Koli, recently became engaged to Vrishank Khanal. Here, Prajakta considers how their understanding of love has evolved over the years—from the times when they had diametrically opposed views on the subject to enjoying Vrishank's unwavering loyalty and support. Their current perspective on love was shaped by a variety of factors, including their early stages of enthusiasm, professional development, and eventual integration into each other's families. This, according to Prajakta, is their strongest period as they are able to maintain a solid support network while juggling their personal and professional lives. The couple benefits from Vrishank's grounded perspective and his stability and mutual respect, which are the foundation of their enriched relationship. Together, they radiate a strong connection and readiness to go into their future as a couple.
9. DOLLY AND MANU
Social media influencer Dolly Singh is well-known for her sense of style and comedic talent. Her infectious laugh makes others happy. She has 1.6 million Instagram followers, and because of her roles in Modern Love Mumbai and her Cannes Film Festival premiere in 2023, she is now well-known across the country. She shares a heartwarming love tale that has inspired many people as a pair in addition to her humorous antics. She entertains her audience with a delightful combination of love, laughter, and warm friendship. She and her partner Manu have two adorable dogs and love to have great pillow battles. The cute pair shares sweet videos and photos from their trips and dinner dates on a regular basis.
10. KISHWER AND SUYYASH
Meet Suyyash and Kishwer, a pair that is changing the standards for couples and parenting on Instagram. They are not just well-known influencers and performers, but also proud parents of a newborn. Their material skillfully moves between product reviews, lifestyle, parenting, and everyday living with the ideal balance of charm and relatability. Their ability to deliver material that is not only aesthetically pleasing but also simple to comprehend and concise is what makes them stand out. Suyyash and Kishwer are a go-to resource for anybody looking for real and realistic insights since their Instagram feed offers a lovely look into the realm of motherhood and marital issues.
Struggling to reach your target audience? Influencer marketing can be the game-changer you need. Partner with Influir Media to connect with influencers who align with your brand, boost your online visibility, and drive real results. Let's build your brand together.